Led by David Ehlers. Senior product designer. Vibe coder. David was prompting before it was a job title. Twenty years designing digital products for ABC, Cisco, Disney, Netflix, CNN, Fox, Verizon, and the Academy Awards — plus a string of startups from zero to launch. Available for fractional and contract engagements.
Embed as a fractional Head of Design or VP of Product Design. Direction, process, and shipping — without the overhead of a full-time executive hire.
End-to-end evaluation of your product experience, delivered as a clear, prioritized roadmap. Research-grounded, business-aligned.
From concept through launch — user research, information architecture, interaction design, prototyping, and design system foundations.
Help growing design teams level up — critique, process, hiring strategy, and the craft itself. Built from two decades of leading creative teams.
From napkin sketch to working prototype in hours, not weeks. Leveraging AI-assisted development to build, test, and iterate at a pace that matches how fast ideas move today.
Additional creative resources, on demand. Extend your team with senior design talent exactly when and where you need it — no long-term commitments required.
Product design and digital experiences for the biggest names in media.
End-to-end product design for companies building from zero.
UX and product work across platforms and industries.
Stakeholder interviews, user research, competitive analysis, and constraint mapping.
Synthesize findings into clear problem statements, personas, and strategic direction.
Rapid iteration from wireframes to high-fidelity prototypes. Test early, test often.
Production-ready specifications, design systems, and close collaboration with engineering.
Measure, learn, refine. Great products are never finished — they evolve.
Based in Portland, Oregon. Working remotely with teams everywhere. If you need a senior design partner who's shipped at scale, let's talk.
david@notthatthis.com